the problem is human.

i rebuild the human layer of revenue. ramp, activation, and advisory for gtm teams.

flagship ramp rebuild
live field activation
ongoing advisory
let's talk
01 / the thesis

the solution
is too.

the companies winning today aren't just hiring GTM engineers and juicing marketing budgets, they are investing in solving for:

01

missing capacities.

you've installed the human capacity, but the skill fundamentals that agents don't replace are lacking: relationship building, contracting, on-the-fly thinking.

02

imbalanced environment.

your selling environment over-indexes on retrieval (prompt + search) and under-supports recall (real-time customer heuristics) and resistance (incentives that stop behavior hurting revenue).

03

incomplete program.

you've got some but not all of the surface areas needed to make every new hire productive: onboarding, solution depth, skill mastery, leadership development.

02 / offerings

three
offerings.

P / 01

ramp rebuild.

layers 1+2 / foundation

a redesigned path to productivity for sdr, ae, csm, or any other quota-carrying role so you don't have to “hire to fire” again.

  • diagnostic · design · deliverable
P / 02

field activation.

layer 3 / live

fractional support on critical product launch, positioning change, or key comms moments with the field.

  • live facilitation
P / 03

leader advisory.

layer 4 / ongoing

standing access for founders and revenue leaders.

  • retainer · ongoing
  • founders + revenue ldrs
03 / credentials

15 years
in the room.

Built enablement foundations from scratch at Webflow during its hypergrowth (from 20 sellers to a 600 person revenue org in under 4 years), managed e2e AI product enablement, new hire activation, and field messaging in a fully remote environment. Previously consulted on outbound + workflow automation with clients like Meta, Retool, OneSignal. Built curriculum and educational content for players like Pocus (acq. by Apollo). Built and deployed an employee wellbeing development series for McKinsey.

google stanford webflow correlation one data science dogpatch advisors (acq. by zoominfo)
connect on linkedin
04 / what people say

in the
field.

notes from the rooms. founders, revenue leaders, sellers who ran the program.

"

Mercy has the depth of knowledge in GTM operations, a relentless curiosity for what's possible, and a remarkable ability to build trust with leaders: a trifecta to move organizations forward.

simran duggal
simran duggal vp of sales · juicebox ai
"

Mercy's one of the rare people who can zoom from data and systems thinking all the way down to real human behavior without losing the plot.

leah conner
leah conner founding enablement leader · openai
"

Mercy is hands down one of the greatest enablement leaders I've ever had the privilege of working with. She's incredibly forward-thinking, but what truly sets her apart is how deeply she cares about sellers and how well she understands what reps are actually up against in today's market.

Mercy has a rare ability to combine strategy, empathy, and real-world sales experience in a way that makes every team she touches better. She's a force to be reckoned with.

caitlyn parker
caitlyn parker former sdr leader · gong, docebo, webflow
05 / start here

what problems are piling up for you?

mercy bell let's talk
calendly · 30 min · free
for founders + revenue leaders